Audience research as a cornerstone of demand management interventions for illegal wildlife products: Demarketing sea turtle meat and eggs
Did the movie Finding Dory increase demand for blue tang fish?
The Past, Present, and Future of Using Social Marketing to Conserve Biodiversity
Briefing note: Evidence to Action: Research to address the illegal wildlife trade
Characterizing efforts to reduce consumer demand for wildlife products
Qualitative impact evaluation of a social marketing campaign for conservation